Writing Samples
The following are selected samples of my writing, including news releases, story pitches, blogs and academic pieces. To view a PDF of the example, please click on the example image or sample title. If you have any questions regarding these samples, please feel free to contact me.
Blogging
As marketing/PR assistant at the Ruston Lincoln CVB, I was responsible for writing and posting at least one blog per week on the Experience Ruston blog. I posted blogs that covered a variety of topics related to the Ruston/Lincoln Parish experience, including profiles on local shops and restaurants, details on upcoming events, lists of things to do or places to go, and more. Blogging is one of my favorite tasks because it gives me a lot of room to be creative and put more of a voice into an organization's digital communications.
As digital media director for PRSSA at LSU, I was responsible for obtaining, editing and posting content to PRSSA at LSU's blog. I posted blogs featuring our speakers and Chapter member of the month. I also featured posts written by members of the PRSSA at LSU communications committee, which I co-directed. I also personally contributed several posts to the blog.
I wrote this blog to discuss the importance of branding yourself as a college student in order to network and accurately represent yourself to potential employers. In this blog, I discussed managing personal social media accounts, building a personal website, networking, and how to tailor your resume and cover letter for specific positions.
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I wrote this blog post in the beginning of the 2014 fall semester to share how I became involved in PRSSA at LSU and to encourage members to make PRSSA an unforgettable college experience. I promoted Chapter involvement and explained various ways for members to get involved in the organization.
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News Releases
As a marketing and public relations intern for YMCA of the Capital Area, I was responsible for coordinating with the marketing director to facilitate various tasks. I assisted in writing press releases, creating graphics and managing social media accounts for the nine YMCA branches in Baton Rouge. Below is a news release I wrote for National Nutrition Month that was picked up by The Southside Advocate and featured in print and online (right).
Story Pitches
As an intern for Angela Marie Events, I assisted in coordinating and executing weddings, events and styled photo shoots. I also wrote event summaries and sent them to various wedding blogs and magazines as story pitches. The sample on the left below was a write up for a "Will You Be My Bridesmaid" party that was picked up by Pizzazzerie.com and featured on their blog (right).
Academic
The following samples are works that I completed for core courses in the Manship School of Mass Communication at LSU. Please click on the sample image to view a PDF of the work.
Personal Code of Ethics for Public Relations
This sample is my Media Ethics final paper, which outlines my own personal code of ethics for the discipline of public relations. This code establishes my ethical values and demonstrates how to apply those values to everyday ethical dilemmas in PR.
This sample is my Media Ethics final paper, which outlines my own personal code of ethics for the discipline of public relations. This code establishes my ethical values and demonstrates how to apply those values to everyday ethical dilemmas in PR.
PR Research Final Research Paper
This sample is a PR Research final research paper that fully examines and discusses a semester-long research project titled "The Effectiveness of Advertisements using the Social Norms Theory versus Guilt Appeals to Motivate College Students." While I worked in a group with four other people, I was largely responsible for compiling, reviewing and editing the final research paper. I also conducted all statistical tests using SPSS and contributed the entire results section of the paper, along with other various sections.
This sample is a PR Research final research paper that fully examines and discusses a semester-long research project titled "The Effectiveness of Advertisements using the Social Norms Theory versus Guilt Appeals to Motivate College Students." While I worked in a group with four other people, I was largely responsible for compiling, reviewing and editing the final research paper. I also conducted all statistical tests using SPSS and contributed the entire results section of the paper, along with other various sections.
